...is a designer and artist working across the realms of 3D animation, immersive spaces and live performance; often combining future-facing tech such as motion-capture, virtual-reality and the metaverse.
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Madewell x Alexa Chung
About as glamorous as it gets, this shoot was to launch a collaboration between the fashion brand Madewell and genuine icon Alexa Chung. The campaign made its mark in New York, with a series of digital billboards and taxi screens. The second iteration of the project continues the journey through a dynamic set of playing cards.
My role in this as the lead 3D animator, designing the scenes and rendering out the sequences before they went to grade and edit. The tasks involved comping footage into shots and working to different delivery formats.
Credits
Client : Madewell
Studio: Knock Knock, London
Director - @lewis_firth_bolton
Producer - @Sophie__Ch
3D Lead - @nealcoghlan
3D Assist - @izaakpardey
MGFX - @esth_motion
Editor - @questofmiren
Music - @soundsandsons
Grade - @colourfulgrades
Tags
3D, Animation,
Houdini, RedshiftSocial
- Knock Knock
- Madewell